Speakers

A marketing and growth leader with a unique blend of technology, e-commerce and FMCG experience across Pakistan and the MENA region. Having worked with global brands like Coca-Cola and Unilever, alongside leading digital and technology-driven businesses, he brings a distinctive perspective on understanding consumers. His experience spans building brands, driving digital adoption and leveraging technology to shape consumer behavior. He is passionate about the intersection of technology, culture and consumer insights in shaping the future of business.

Awais Saeed is a purpose-driven leader with over a decade of experience launching and scaling innovative mobility and tech solutions across Pakistan and the region. As the Country Manager for inDrive in Pakistan, Awais leads with a clear sense of purpose: to create fairer, more accessible urban mobility for everyone.

His career journey spans key leadership roles at some of the region’s most recognised tech platforms. At Yango, he led supply and operations, building out complex systems and teams from scratch. At Careem, he drove the expansion of new markets, balancing local insight with regional strategy to deliver impact at scale. He is seasoned in translating strategic visions into ground-level execution and building partnerships that prioritise people.

Under his leadership, inDrive is expanding its operations in Pakistan, championing fair pricing, driver empowerment, and sustainable growth in an increasingly competitive ride-hailing landscape.